Freedom, Safety,
Peace of Mind

Underground Hidden Dog Fences by Dogwatch®

See how DogWatch Hidden Underground Fences are Safer and More Reliable than GPS and Wireless Dog Fences

Dedicated Pet Professionals

DogWatch® of Upstate NY is owned and operated by husband and wife team: Bob and Aileen Howard. We have a combined experience of 44 years in the pet containment industry. We service and sell in 12 counties in Central New York, up to the Canadian border. Pet safety is our passion. We do this for the love of the animals. Aileen grew up on a dairy farm and Bob has always had pets and wanted a way to work with them.  Read More

2016 Sales Achievement Award
Rookie of the Year '15
Award Winning DogWatch Dealer
What Our Customers Say
Reputation Reviews

Our DogWatch Dealership is locally owned and operated by people that live in your community or close by. When you choose DogWatch of Upstate NY, it's a win/win; you get the world’s best pet containment and training products, Pet Friendly™ solutions and outstanding customer service, plus you help support a local business!

Customer Testimonial

Bob and Aileen Howard recently installed hidden fence on our property in Massena, NY, and provided our dog Lucky with the necessary training. The results have been amazing. Lucky is a very energetic, and headstrong puppy and somehow they managed to train him in a very short amount of time.

Andy and Monique-Rouleau Cox

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$150 Off Fence Installation
Includes complete installation, full training for you and your pet, and much more!

What is a Hidden Dog Fence?

A hidden fence is an underground dog fence system that uses an electronic signal to keep your dog within a designated area, such as a yard, and away from potential dangers. Watch the video to see how it works!

DogWatch has been making Hidden Dog Fence systems since 1990. Our fences are sold and installed by our network of over 200 independent DogWatch Dealers worldwide.

Play DogWatch Video

Frequently Asked Questions


  • What is a hidden fence?

  • How do hidden dog fences work?

  • How does my dog learn where the hidden fence boundary is?

  • Will the stimulation from a hidden dog fence collar hurt my dog?

  • How much do hidden fences cost?

  • What else do I need to know about DogWatch?

DogWatch® is not Invisible Fence®

DogWatch "hidden fences" are often mistakenly referred to generically as "invisible fences". Invisible Fence® and Invisible Fencing® are Brand names, products and registered trademarks of Invisible Fence, Inc. Explore the links below to learn more.

Compare DogWatch Hidden Fences® to Invisible Fence®

Compare DogWatch® batteries to other systems

Did you know you can trade in your existing dog fence system for DogWatch?

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